What is Colour Correction?

Colour correction is the process of adjusting the colours in a picture by changing features to make them appear accurate and realistic. The products might appear lighter, darker, brighter, whiter, or even get an entirely different tone. Colour correction is essential for having engaging product images, especially in online stores to guarantee customers satisfaction. Colour correction is needed when there is insufficient lighting or a poor white balance. Furthermore, the saturation and dynamics of the image can be adjusted and the colours can be optimised. However, this is only a small example of what can be improved with colour correction.